• Represented a large Korean entertainment agency in a preliminary injunction and a main lawsuit related to an exclusive agreement with its artists.
• Advised several Korean entertainment agencies on pre-disputes regarding exclusive agreements with their artists.
• Advised a Korean influencer agency on a pre-dispute over an exclusivity agreement with its influencers.
• Advised a large Korean entertainment agency on its standard exclusivity agreement.
• Advised a large Korean entertainment agency on a compliance project.
• Represented large Korean entertainment agencies in disputes over copyright trust management organizations.
• Advised a large Korean entertainment agency on its IPO project.
• Represented a large Korean entertainment agency in a contract dispute related to an audition program.
• Advised drafting and negotiating endorsement contracts between advertisers and models.
• Advised on pre-disputes over morals clauses in endorsement agreements between advertisers and models.
• Advised on contract disputes between a performance directing agency and an entertainment agency.
• Represented a global production house in filing a business combination report.
• Represented a global production house in a dispute over unauthorized registration of its copyrighted works.
• Advised a global production house on location shooting and post-production work in Korea.
• Represented a global production house in a pre-dispute over copyright/trademark infringement and unfair competition acts.
• Represented a domestic online music streaming platform in an investigation by the Korea Fair Trade Commission (“KFTC”) related to e-commerce.
• Advised a large domestic game company on its IPO project.
• Advised a large domestic game company on mergers and acquisitions involving a game studio.
• Represented a large domestic game company in the KFTC’s e-commerce investigation regarding loot box items.
• Advised a large Korean game company on intellectual property license agreements.
• Represented domestic online board game companies in litigation against the Game Rating and Administration Committee (“GRAC”).
• Represented domestic sports betting game companies in litigation against by the GRAC.
• Advised a global game company in a pre-dispute regarding trademark infringement and unfair competition.
• Advised domestic and global game companies on the operation of e-sports leagues and tournaments.
• Advised domestic and global game companies on their standard terms and conditions.
• Advised domestic and global game companies on Korean e-commerce regulations.
• Advised domestic and global game companies on disputes with users regarding refund and sanctions.
• Advised a domestic game trade organization on legislative matters.
• Advised global game companies on game self-rating system.
• Represented domestic casino operators against regulatory administrative sanctions.
• Advised a casino operator overseas on internal investigations and compliance projects, also representing its criminal defense case.
• Represented a screen golf business operator during the KFTC investigation and subsequent litigation.
• Advised on contract disputes between a domestic professional sports club and its players.
• Advised a domestic sports agency regarding contract negotiations with overseas professional sports clubs.

• Represented a global OTT service provider in a dispute with a domestic broadband service provider over “network usage fee.”
• Represented a global OTT service provider in the KFTC’s investigations on standard terms and conditions and e-commerce regulations.
• Advised a global OTT service provider on Korean e-commerce and telecommunications regulations.
• Advised a global OTT service provider on legislative matters concerning telecommunications and copyright regulations.
• Represented a global live streaming platform in KFTC investigations related to standard terms and conditions, and e-commerce regulations.
• Represented a global live streaming platform in an investigation regarding prohibited acts by the Korea Communications Commission.
• Advised a global live streaming platform on the regulation of standard terms and conditions.
• Advised a global live streaming platform on Korean e-commerce regulations.
• Advised a global live streaming platform on domestic telecommunications regulations.
• Advised on regulations governing the rating of video products, including the self-rating system for online video products.
• Advised an overseas private equity fund on its acquisition of a domestic travel platform.
• Represented a domestic cable broadcasting service provider in a copyright infringement criminal case.
• Advised on a contractual dispute related to an audition program hosted by Korean broadcasters. 

• Advised a global metaverse company on its entry into the Korean market.
• Advised a global metaverse company on Korean regulations (games, e-commerce, standard terms and conditions, personal information, etc.).
• Advised a domestic metaverse company on a global compliance project.
• Represented a domestic blockchain-based game operator in a lawsuit against the GRAC.
• Advised domestic and global game companies regarding game regulations related to blockchain-based games.

Awards

• The Media and Entertainment Law Review (Edition 3-4): Korea Chapter (Co-author, Law Business Research, 2021-2022)