Kyungtae MA - Kim & Chang

Bio

Kyungtae Ma is an attorney at Kim & Chang’s Technology, Media & Telecommunications and Privacy & Data Security Practices. He primarily advises multinational corporations and Korean conglomerates on TMT regulations, artificial intelligence (“AI”), personal information and e-commerce law.

Mr. Ma has represented a number of multinational corporations on issues surrounding cutting-edge technology, including artificial intelligence. Drawing on his expertise in law and technology, Mr. Ma has carried out high-profile AI-related cases involving an AI chatbot service and facial recognition system and advised financial institutions on the establishment of an AI governance model.

Prior to joining Kim & Chang, Mr. Ma worked as a partner at Bae, Kim & Lee, where he specialized in TMT regulations, artificial intelligence, personal information, and e-commerce. Mr. Ma has also been supporting the Korean government in shaping AI and digital policies by serving in advisory roles to the Public-Private Joint Committees of Ministry of Science and ICT, Personal Information Protection Commission, and Korea Media and Communications Commission.

Mr. Ma was named as a leading individual (Rising Star) in the TMT practice by Legal 500 Asia Pacific: South Korea.

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Profile

Experience

Kim & Chang (2024-Present)

Bae, Kim & Lee LLC (2014-2024)

Member, Committee on Artificial Intelligence Platform for Financial Services, Korea Credit Information Services (2025-Present)

Member, Advisory Committee on Responsibilities of High-Impact Artificial Intelligence Service Providers under Artificial Intelligence Framework Act, Ministry of Science and ICT (2025)

Member, Public-Private Joint Committee on Policies for Artificial Intelligence Privacy, Personal Information Protection Commission (2023-2025)

Member, Committee on Artificial Intelligence Legislative Reform, Ministry of Science and ICT (2023)

Member, Public-Private Joint Committee for User Protection in Intelligent Information Society, Korea Communications Commission (2022-2023)

Member, Committee for User Protection in Meta-verse Services, Korea Communications Commission (2022)

Representative Mattersshow

Advised global big tech and gaming companies on AI compliance.
Advised banks and credit rating agencies on the establishment of a financial AI governance framework.
Advised AI companies on AI chatbot and API services.
Advised the Korean government on AI laws and guidelines.
Advised public organizations on data privacy issues concerning AI facial recognition service.
Advised global big tech companies on data privacy compliance.
Advised global telecommunications operators on the approvals and permits for their telecommunications businesses in Korea.
Advised Korean telecommunications operators on frequency assignment.
Advised Korean telecommunications operators on the regulatory issues over their acquisition of Korean companies.
Advised global electric vehicle companies on the launch of their businesses in Korea.

Representative Activitiesshow

Awards

Commendation from the Chairperson of the Personal Information Protection Committee (Merit in Protection of Personal Information, 2024)
Rising Star, The Legal 500 Asia Pacific: TMT (Legalease, 2023-2024)
Commendation from the Chairperson of the Korea Communications Commission (Merit in Development of IT & Telecom Legal Framework, 2023)

Publications/Activities

Global Trends and Challenges for Artificial Intelligence Policies in the Financial Sector (Electronic Times, 2023)
Generative Model and AI Governance (Seoul National University Asia Brief, 2023)
Presenter, "Privacy of AI Services: Threats and Countermeasures" (Privacy Global Edge, 2022)
How does the Financial AI Guideline contain Artificial Intelligence Performance and Fairness (AI Times, 2021)
Utilization of Artificial Intelligence by the Government, How Far Has It Been? (AI Times, 2021)
Large language models and risk-based Artificial Intelligence governance (AI Times, 2021)
Meaning of EU Artificial Intelligence Act (AI Times, 2021)
AI Transparency Governance and Legislative Reform Challenges (Seoul National University DAIG, 2021)
Environment for User Protection in Intelligent Information Society (Co-author, Korea Information Society Development Institute Policy Research, 2020)